Advertising M&A » By The Online Investor Staff, updated Tue., Apr. 13, 9:47 AM
Recent mergers and acquisitions in the Advertising M&A category.
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Slide #13. Ketchum — ICON International Communications
Acquirer:
Ketchum (NYSE:OMC)
Acquiree:
ICON International Communications
Details:
Leading global communications firm Ketchum, a unit of Omnicom Group, today announced its acquisition of ICON International Communications, Singapore's largest independently owned public relations consultancy. Given the strong reputation of ICON in the region, the Singapore firm will be branded Ketchum ICON. ICON's Australian and Indonesian operations, which are owned and led by Phil Burfurd and Chris Gray, will continue to operate as part of Ketchum's exclusive affiliate network.
Omnicom Group is a holding company, engaged in providing advertising, marketing and corporate communications services. Co.'s networks and agencies provide a range of services in the following fundamental disciplines: advertising, customer relationship management, public relations and healthcare. Co.'s Service offerings include, among others, advertising, branding, content marketing, corporate social responsibility consulting, crisis communications, custom publishing, data analytics, database management, digital/direct marketing, digital transformation, entertainment marketing, experiential marketing, field marketing, financial/corporate business-to-business advertising, and public affairs.
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Avg. Broker Rec.
 
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Hold (2.46 out of 4) 7th percentile
(ranked lower than approx. 93% of all stocks covered)
Analysts' Target Price: OMC Stock Forecast Based on Zacks ABR data; powered by Xignite |
