The Online Investor
Advertising M&A image Advertising M&A » By The Online Investor Staff, updated Fri., Apr. 16, 5:32 PM Recent mergers and acquisitions in the Advertising M&A category.

Slide #24. Millennial Media Jumptap

Acquirer: Millennial Media (MM)
Acquiree: Jumptap
Details: Keating Capital, Inc. (NASDAQ:KIPO) (www.KeatingCapital.com), a pre-IPO investor and a business development company, announced that, on August 13, 2013, Jumptap, Inc. signed a definitive merger agreement to be acquired by Millennial Media, Inc. (NYSE:MM) in a predominantly stock transaction. According to Millennial Media, based on its closing share price on August 9, 2013, Jumptap stockholders will receive shares of Millennial Media common stock representing approximately 22.5% of the pro forma ownership post transaction, and valuing the transaction at approximately $225 million.

Millennial Media is engaged in the business of providing mobile advertising solutions to advertisers and developers. At the core of Co.'s solutions and services that it provides to developers and advertisers, is MYDAS, its mobile advertising technology, along with its data assets. Co. provides tools and services that allow developers to display video ads, banner ads, media ads and native ad formats from its platform. Co. provides programmatic buying capabilities to advertisers through its ad exchange and through its demand side platform, mmDSP. Co. provides developers reporting and analytics through an integrated dashboard on its mMedia portal.

Open the MM Page at The Online Investor »

Company Name: 
Millennial Media Inc
Website: 
www.millennialmedia.com
Sector: 
Advertising
 

Open the MM Page at The Online Investor (in a new window) »

Quotes delayed 20 minutes



Hold (2.00 out of 4)
99th percentile
(ranked higher than approx. 99% of all stocks covered)
Based on Zacks ABR data;
powered by Xignite

Advertising M&A - Slide 24 of 38 Page | www.TheOnlineInvestor.com

Copyright © 1998 - 2021, All Rights Reserved
Nothing in The Online Investor is intended to be investment advice, nor does it represent the opinion of, counsel from, or recommendations by BNK Invest Inc. or any of its affiliates, subsidiaries or partners. None of the information contained herein constitutes a recommendation that any particular security, portfolio, transaction, or investment strategy is suitable for any specific person. All viewers agree that under no circumstances will BNK Invest, Inc,. its subsidiaries, partners, officers, employees, affiliates, or agents be held liable for any loss or damage caused by your reliance on information obtained. By visiting, using or viewing this site, you agree to the following Full Disclaimer & Terms of Use and Privacy Policy. Video widget and stock market videos powered by Market News Video. Quote data delayed at least 20 minutes; data powered by Ticker Technologies, and Mergent. Contact The Online Investor; Meet Our Editorial Staff.