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Slide #7. Omnicom and TBWA — Mood
Acquirer:
Omnicom and TBWA (NYSE:OMC)
Acquiree:
Mood
Details:
TBWA Worldwide today announced the acquisition of an advertising agency in Brazil, Mood. TBWA, an Omnicom Group Inc. (NYSE: OMC) advertising network, will take a majority share in Mood, headed by Augusto Cruz Neto.
Omnicom Group is a holding company, engaged in providing advertising, marketing and corporate communications services. Co.'s networks and agencies provide a range of services in the following fundamental disciplines: advertising, execution and support, public relations and healthcare. Co.'s Service offerings include, among others, advertising, branding, content marketing, corporate social responsibility consulting, crisis communications, custom publishing, data analytics, database management, digital/direct marketing, digital transformation, entertainment marketing, investor relations, marketing research, merchandising and point of sale, organizational communications and package design.
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