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Slide #57. Rocky Brands, Inc. — Creative Recreation Brand
Rocky Brands, Inc. (NASDAQ:RCKY)
Creative Recreation Brand
Rocky Brands, Inc. (NASDAQ:RCKY) today announced that it has signed a definitive asset purchase agreement with Kommonwealth, Inc. to acquire certain assets including the Creative Recreation trademark, a lifestyle footwear brand best known for its collection of versatile upscale sneakers.
Rocky Brands is a designer, manufacturer and marketer of footwear and apparel marketed under a portfolio of brand names including Rocky, Georgia Boot, Durango, Lehigh, and the licensed brand Michelin. Co.'s products are distributed through three business segments: wholesale, retail and military. In its wholesale business, Co. distributes its products through a range of distribution channels representing retail store locations. Co.'s retail business includes direct sales of its products to consumers through its business to business web platform, e-commerce websites and its Rocky outlet store. Co. also sells footwear under the Rocky label to the United States military.
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