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Slide #62. HanesBrands — Maidenform Brands
HanesBrands (NYSE:HBI), a leading marketer of everyday basic apparel under world-class brands, today announced that it has closed the acquisition of Maidenform Brands, Inc., for approximately $583 million.
Hanesbrands is a marketer of basic innerwear and activewear apparel in the Americas, Europe, Australia and Asia/Pacific under various apparel brands, including Hanes, Champion, Bonds, DIM, Bali, Maidenform, Playtex, Bras N Things, Nur Die/Nur Der, JMS/Just My Size, Wonderbra, Lovable, Alternative, Berlei, L'eggs and Gear for Sports. Co.'s segments are: Innerwear, which includes apparel products, such as men's underwear, women's panties, children's underwear, socks and intimate apparel; Activewear, which includes T-shirts, fleece, performance apparel, sport shirts and thermals; and International, which includes innerwear, activewear, hosiery and home goods products, sold outside of the U.S.
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