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Slide #66. Gannett Co., Inc. — Rovion
Gannett Co., Inc. (NYSE:GCI)
Gannett Co., Inc. announced it acquired Rovion, a Boston-based, rich-media advertising company, which is owned by Local Corporation. Rovion's primary product, Ad Composer, includes a self-service technology platform that enables the full development and deployment of rich media and mobile HTML5 ads without requiring coding expertise.
Gannett owns, operates and invests in local media assets focused in small to mid-size markets. Co.'s main products include: daily newspapers; weekly newspapers, which publishe up to three times per week; shoppers, which are generally advertising-only publications; locally-focused websites, which extend Co.'s businesses onto the internet and mobile devices; business publications; UpCurve Cloud and ThriveHive digital marketing; and GateHouse Live. In addition to its main products, Co. also produces publications that address specific local market interests such as recreation, sports, healthcare and real estate.
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Hold (2.00 out of 4)
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