Mergers & AcquisitionsBy The Online Investor Staff, updated Thu., Mar. 4, 1:51 PM
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Slide #43. Cardlytics — Dosh
Cardlytics (NASDAQ: CDLX), a digital advertising platform, announced today its planned acquisition of Dosh, a cash-back offers platform, for $275 million in cash and stock.
Cardlytics is engaged in operating an advertising platform. Co. has two reportable segments: Cardlytics Direct and Other Platform Solutions. Through Cardlytics Direct, marketers can deliver advertising content to financial institutions (FIs) customers in the form of an opportunity to earn rewards, which are funded with a portion of the fees Co. collects from marketers. Co. sells Cardlytics Direct in the United States and the United Kingdom. Co.'s Other Platform Solutions enabled marketers and marketing service providers to utilize the power of purchase intelligence outside the bank channel.
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Hold (2.33 out of 4)