DoubleVerify is a holding company. Through its subsidiaries, Co. is a software platform for digital media measurement, data and analytics. Co.'s solutions provide advertisers with a single measure of digital ad quality and effectiveness, the Authentic Ad, which ensures that a digital ad was delivered in a brand-safe environment, fully viewable, by a real person and in the intended geography. Co.'s software interface, Pinnacle, provides customers with access to data on all of their digital ads and enables them to make changes to their ad strategies on a real-time basis.

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