Electronic Arts develops, markets, publishes and delivers games, content and services that can be experienced on game consoles, PCs, mobile phones and tablets. Co.'s portfolio includes brands that Co. either wholly owns (such as Apex Legends, Battlefield, and The Sims) or licenses from others (such as Madden NFL, Star Wars, and the 300+ licenses within Co.'s global football ecosystem). Co. develops and publishes games and services across diverse genres, such as sports, racing, first-person shooter, action, role-playing and simulation. Co. also provides its EA Play subscription service on consoles and PC. Co.'s packaged goods games are sold to market retailers.