Benefytt Technologies is a holding company. Through its subsidiaries, Co. is engaged as a cloud-based technology platform and distributor of individual and family health insurance plans (IFP) which include short-term medical insurance plans, and health benefit insurance plans. Co. provides numerous supplemental insurance and non-insurance products, including life insurance policies, dental plans, vision plans, cancer/critical illness plans, deductible and gap protection plans, and pharmacy benefit cards, that are purchased as supplements to IFPs.